The next generation of gear makers and artists are the lifeblood of our industry. J.M. Capriola Co. is proud to feature young talent that are making their way in the western gear and arts industry. Maggie Van Norman You can see more of Maggie’s work on Instagram: Maggievannormanphotography Maggie VanNorman is the daughter of […]
The Cowboy Corridor
The Cowboy Corridor From art and festivals to Basque joints and buckaroo brews, few road trips brim with as much Western heritage as Nevada’s #CowboyCorridor. Follow ambrotype photographer Giles Clement as he shoots his way across Interstate 80, capturing stunning portraits and time-honored traditions with his rare craft.
Capriola Chapter 2
Hello friends! It’s time for another chapter in our #jmcapriolahistory series. This year is our 90th year in business, and we’d like to continue sharing our story with you! Last time, we shared some of the backstory to what helped shape our founder, J.M. Capriola, and some of the major influences he had in his […]
J.M. Capriola Horn Wrap Tutorial
Horn Wrap Tutorial Here is a short video demonstrating the”Capriola” way of applying a horn wrap. In the video the hide chosen is “Mule Hide” otherwise known as chrome tanned leather. We also demonstrate a few key tips and secrets on securing your wrap. To order a J.M. Capriola horn wrap please visit www.capriola.com […]
Since 1929
We’ve been going through the archives, with this being our 90th year in business, and we’d love to share some #jmcapriolahistory with you. As with all good stories, we must first go back to the beginning… Many of you know of the importance that G.S. Garcia played in not only our story, but in that […]
Stop the Burn
Stop The Burn By: Jennifer Whiteley Since the 1870’s, my family has been ranching in north eastern Nevada. Today my boys are 7th generation ranchers in Elko County. They spend a lot of time with my parents, in the house that stands on the ranch my great grandparents purchased in the 1930’s. I […]
Follow Through
Follow Through Have you ever found yourself slightly overwhelmed in the hunt for the elusive perfect rope? Well I’m not going to lie; I have felt more than “slightly” at times. Heck, sometimes I feel I can barely catch with my rope some days let alone sort through the options that the […]
Finding Confidence
Finding Confidence Learning how to gain, maintain and understand confidence are all things I believe a person has to come to on their own. With that being said, I wish I would have had someone share the story of their quest for confidence. It may not work for you but this is how I […]
The Bedroll Cowboy
The Bedroll Cowboy According to J. Evetts Haley, author of the book Charles Goodnight: Cowman and Plainsman, among Charles Goodnight’s contribution to trail equipment was not only the chuckbox, but also the discovery and modification of the bed tarp, which became the cowboy bedroll as we know it today. Cowboys on the Four Sixes Ranch […]
Bringing 1986 Back
Bringing 1986 Back In 1986 J.M. Capriola was commissioned to build a few trophy saddles. Often times trophy saddles are put on a stand and observed as a “trophy” and left to be seen and not ridden. After 31 years we received a call on one of these “trophy” saddles, to see if we could […]
Search Our Site
Try these: Garcia BitsGarcia SpursRanch RopesChaps and ChinksHatsGift Certificates